FEATURE: HOLY MOTHER OF HORROR! JUST WHO ARE THE NIGHT WORMS

Greetings Horror Fans! It is I, your kindly, Mother Horror here to talk to you about something very near and dear to my heart.

First, a big thank you to GingerNuts of Horror for allowing me to bend your eyeballs for a few moments. Promoting horror is a huge deal for GN and it is a big deal to me too and it’s that common bond that makes me a fan of GN and I would hope they would say the same about me. But *who* is Mother Horror?

My name is Sadie Hartmann.

I started reading horror books stolen from my mother’s library at the age of ten and I’ve been a huge fan ever since. About three years ago I turned my personal Instagram into a dedicated “Bookstagram” account--which means I only post pictures of books and book related things. I was reading and writing reviews and found a community of people who do the same! This year, I was approached by both SCREAM magazine and Cemetery Dance to write reviews for their companies. So I’ve been professionally reading, promoting and review horror all this year. It feels awesome! I have found my true calling and passion in life.

Recently, my friend Ashley Saywers and I started a reading and reviewing horror group called “Night Worms”. For six months, we vetted the best publishers had to offer in terms of horror books and we read and reviewed both new and previously released titles. You can look up our unique hashtag (#nightworms) on Instagram and Twitter to see all the books we’ve read with links to our Goodreads/Amazon reviews.

Going forward, Ashley and I decided to expand our Night Worms activities to include more horror fans who love to read and review horror. We are launching a Night Worms Book Club! Each month, Worms will have the opportunity to buy a Night Worms package that will include a variety of the following items: Horror books curated by us, Horror magazines, Horror chapbooks, Original artwork designed for Night Worms on items like bookmarks, stickers, postcards etc. and also some “swag” from publishers like coupons, free downloads, discounts, updates etc.

Our first package called, “A Very Scary Christmas” includes two holiday themed anthologies and a Christmas chapbook from a very popular, female horror author. The package is also full of other goodies that horror fans will enjoy.

We have revealed the two anthologies on our Instagram (behind a cover photo) so that people can choose to be surprised or look at the books they’ll be getting so they don’t accidently buy them. Our potential customers will be getting a great deal buying the books from Night Worms versus buying them on the open market--plus, they’ll get some original, collectible artwork from talented artists (we have one very special surprise coming from a well known artist that will be in an upcoming Night Worms package). Not to mention the swag from publishers is very cool and only being offered to Night Worms.

What sets us apart from other Subscription Boxes previously on the market or currently on the market is our dedication to reviews and our tight knit relationship with publishers that we have successfully built over the last year promoting horror with them.

These relationships can’t be duplicated in the same way Night Worms have done and so our customers get to experience that with the package they will be getting delivered to their doorstep. Once a Worm gets their box, they will have a “note” from Ashley and I that will include a unique hashtag each month that will only be used in reviews of the books they received. We will go through the hashtag on social media platforms and pick out several reviews to feature on our website as well as reward the reviewers with some extra goodies and ARCs from publishers. Because promoting horror is at the heart of Night Worms. ​Horror is our happy place and we want it to grow and thrive.

If this all sounds interesting to you, follow us on the internet, sign up for the newsletter and get ready to purchase a preorder for the December package on Halloween night!! Thanks for taking the time to hear all about Night Worms. I’m so excited. I hope you are too!

~Sadie Hartmann aka Mother Horror



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FOR MORE INFORMATION PLEASE FOLLOW THESE LINKS 

https://mailchi.mp/567c236135eb/nightwormsemailsignup https://www.instagram.com/night_worms/ 
https://twitter.com/Night_Worms
​https://thenightworms.blogspot.com ​